Why are voting periods so short for reality TV shows

On reality TV programs, in which the audience has the chance to vote for their favourite contestant, you are usually only given about half an hour to vote. This is the case even if the results show isn't until much later - sometimes even the next day. The phone lines are often engaged because so many people are calling, and there are times when votes might not be able to get to the phone straight away. It does not take very long for the results to be calculated, so why do you think the voting period is so short?



Categories
#reality_tv

%tvode