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Why are voting periods so short for reality TV shows?

by Bryony Harrison (follow)
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Reality TV (56)     
On reality TV programs, in which the audience has the chance to vote for their favourite contestant, you are usually only given about half an hour to vote. This is the case even if the results show isn't until much later - sometimes even the next day. The phone lines are often engaged because so many people are calling, and there are times when votes might not be able to get to the phone straight away. It does not take very long for the results to be calculated, so why do you think the voting period is so short?

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#Reality TV
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I find it a bit odd as I would have thought they would want to keep them open longer to get more profit from phone calls.
I guess planning for the next weeks show takes that long so they need the time.
by Gia
We don't really have that problem in Australia. Probably due to a smaller population and the need to revenue raise, often reality TV voting lines are open for about a day, or sometimes even a week
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